2005 ASC Helios Chrysler 300C
(from ASC Press
Release) Named after Helios, the mythological Greek god of
the sun, the ASC Helios four-door convertible from Southgate,
Mich.-based ASC Incorporated is a bright, shining reflection of the
company's automotive knowledge, creative capabilities and technical
prowess. ASC, a full-service specialty-vehicle design and
development partner for automotive manufacturers, premiered the
Helios here today at the 2005 North American International Auto Show
at Cobo Center.
"From top to bottom, the Helios is inspirational, setting new
standards for convertible performance, as well as offering the
potential of creating an all-new vehicle segment not currently
served today," said Paul Wilbur, president and chief executive
officer of ASC. "
With the Helios (pronounced “HE-lee-ohs”), ASC took a large,
current-generation hardtop sedan and completely revamped the vehicle
using a full-systems approach. An all-new, production-ready,
four-door convertible was created—a vehicle that goes well beyond
anything currently on the market, and an engineering solution that
could be applied to virtually any hardtop car on the market today,
coupe or sedan. The highly engineered prototype meets and exceeds,
according to ASC engineering simulations, expectations for
structural integrity and rigidity, road performance and side-impact
safety. In effect, according to the company, the Helios represents a
highly feasible prototype that could allow any automaker to create
the first production four-door convertible in almost 40 years. The
last four-door convertible anywhere in the world, the Lincoln
Continental Convertible, was discontinued in 1967.
"In 2005, ASC enters its fourth decade of leadership in open-air
engineering,” said Mark Trostle, ASC’s longtime head of design and
chief creative officer, “and the Helios demonstrates that leadership
in designing not just convertibles but also the full-vehicle systems
necessary to make a state-of-the-art open-air vehicle possible
today.”
According to Jeff Steiner, ASC’s executive vice president and chief
marketing officer, “The Helios is a whole new kind of halo car aimed
at affluent Baby Boomers and others who seek the freedom, reward and
excitement of open-air driving, but combined with four-door room and
comfort. There’s a big ‘white space’ on the entire industry’s
marketing map for a car like this, and we think this type of vehicle
might just be what the doctor ordered for OEMs looking for whole new
emerging market segments."
Breakthrough Cross-car Bulkhead and Longitudinal Tunnel
To achieve the
structural integrity required in a four-door convertible, ASC
engineers installed an innovative, patent-pending cross-car steel
bulkhead just behind the car's front seats. The bulkhead is attached
to new "half" B-pillars positioned between the front and rear
doors—all part of a highly engineered system that both keeps the car
solid and quiet and also is there to transfer the force of a
side-impact collision into the body of the car, rather than its
occupants. New, front-seat mechanisms (also patent-pending) allow
the front seats to nest over the bulkhead, affording continued full
movement, recline and adjustment of the front seats.
Additional structural enhancements in the Pearl-Mist Green Helios
include floor-pan "tunnel doublers" that run the full length of the
interior, coupled with unique, bolt-on underbody reinforcements that
help form a strong vehicle "backbone"—in essence, forming a
super-strong, lattice-like assembly under the car. These
enhancements also support and complement premium features, items
that include full-size, rear bucket seats that recline 5 degrees
(with adjustable head rests and an integrated roll-over protection
system); frameless, B-pillarless side glass; and integrated seat
belts in the front seats.
The resulting vehicle is a four-door convertible that weighs only
300 pounds more than a similar-sized large sedan. In computer
simulations, the Helios displayed torsional traits (a prime measure
of a quiet, stable ride) that were better than many industry
benchmark convertibles, including the Mercedes-Benz CLK Convertible
the Lexus SC 430 Convertible, both much smaller and shorter cars.
Yet, the favorable performance of the Helios was gained without the
need for installation of an unsightly, "basket-handle" B-pillar
extension across the top of the car.
ASC also predicts, according to its industry-standard computer
simulations, that the Helios’ side-impact safety characteristics
would be comparable to those of similarly sized hardtop sedans.
The Helios’ project manager, Dr. Mostafa Rashidy, adds, “Our goal
was to create a vehicle that exceeded the market standards for
crashworthiness and rigidity, or what is also referred to as body
stiffness. Rigidity is critically important to convertibles, because
without it a vehicle would feel ‘loose’ and will have compromised
handling characteristics. And, thanks to engineering breakthroughs
such as our cross-car bulkhead, longitudinal tunnel and lattice-like
underbody assembly, we feel we’ve met all those goals—and not just
for this car, but for virtually any sedan currently on the market.”
Topping off the Helios is ASC's patent-pending xpanse™
convertible-roof system. This inward-folding five-bow system, when
folded down, provides a 59-inch-long daylight opening—the largest in
the industry. The 5’8” top fits into an area behind the rear seats
so small (18” across) that there was no sacrifice of rear-seat room,
no modifications made to the decklid of the base vehicle and just a
minimal intrusion made into trunk space. In fact, with the roof
stowed, there is ample room for carrying four, full-size golf bags,
along with four, full-size adults in the car itself. The system is
operated by either one-touch articulation in the interior or via a
key fob.
Sony Joins Forces with ASC
In addition to
full-featured bucket seats for all occupants, the Helios offers a
wide array of other creature comforts and convenience items,
including fruits from ASC’s new collaboration with Sony, also
announced here today. Two leading-edge Sony in-vehicle systems are
integrated into the vehicle, including a Sony-branded portable
multi-media entertainment system and the Sony XYZ™ (pronounced "zee
zed") three-dimensional navigation system, which made its North
American debut on the Helios.
On an instrument-panel display, the XYZ® navigation system delivers
three-dimensional, real-life images of what the driver actually sees
in heading toward a desired destination. Its high-resolution,
seven-inch touch screen provides a new level of picture quality,
convenience and simplicity. Moreover, in addition to navigation, the
entire XYZ® hard drive/display unit is removable from the vehicle,
is capable of home docking and can store thousands of songs,
snapshots and motion-video images which can be played back in the
vehicle at the touch of the screen. (Note: The video is suppressed
unless the parking brake is set.)
The Helios also is fitted with a Sony-branded multimedia system,
providing top-quality sound and visual images. This system includes
two rear-seat DVD video monitors and 13 speakers, capable of
transmitting more than 400 watts of digitally amplified sound at
peak levels, to provide plenty of high-quality sound, even with the
top down at highway speeds. Rounding out the package on the Helios
is a Sony rear-vision backup-assist camera, a full-color,
high-resolution unit that is available for display on the XYZ®
monitor whenever the vehicle is placed in reverse.
Other features on the ASC Helios include a Rain Forrest Green fabric
roof, bright nickel-plated accents that wrap the car's beltline, a
unique nickel-plated fascia grille, custom 20-inch nickel-plated
wheels, and unique exterior and interior badging.