With its free and sophisticated spirit, the new Lancia Flavia proves it is the quintessence of open air driving pleasure with 4 genuine seats. It is the ideal answer for a customer who wants the advantages of a coupé without sacrificing the unique sensations that only a convertible has to offer. That's not all. The new convertible is the most interesting option of this market segment able to win over a customer who demands not only a substantial product, but also a distinctive and unique style. Besides, whoever chooses a Lancia vehicle starts a new trend because he follows only his own personality.

It is the perfect expression of the Italian way of life, the beauty of Italian lifestyle based on taste, imagination, style and refinement. The new front wheel drive Flavia guarantees a refined driving experience unparalleled by any other in its segment, whether tackling the daily trip in town to go to the office or when taking to splendid panoramic roads out of town on weekends.

In terms of length (4.9 metres), height (1.4 m) and width (1.8 m), the new Lancia is at the top of segment D, offering the ultimate in interior room (it can perfectly accommodate up to four adults) and on-board comfort, with its generous 276-cm wheelbase.

Distinguished by an elegant and dynamic look, Flavia has a sculpturesque front end sporting the unprecedented grille with Lancia logo and the original front headlights and fog lights. Furthermore, the surface of the side panel is extremely clean, in addition to being distinguished by a sleek line, which lengthens the car and lends it dynamism, and by elegant 18" alloy wheels.

The rear LED light clusters stylistically connected by a thin chrome-plated bar that further enhances their overall look contribute to accentuating the original design. This impression is further reinforced by the unusual chrome-plated tailpipe and by the sophisticated electrically-controlled soft top enclosed inside the hood cover, harmoniously built into the body with the third brake light at its base.

So, if "elegance and dynamism" describe the exterior of the new Flavia, the guidelines inside are refinement and innovation, in perfect tune with the Italian style and the craftsmanship quality that has always distinguished Lancia cars. Aesthetic refinement that flows through the entire passenger compartment and wraps around driver and passengers in a warm "embrace" thanks to the careful selection of fine materials, the attention devoted to the smallest detail and the adoption of cutting-edge comfort, safety and driving pleasure content.

Therefore, the new Flavia boasts a sophisticated environment that will without a doubt win over a customer who seeks exclusiveness, technology and Italian taste in a car. A new console has been created for him. It has elegant chrome-plated frames and a large central display; a brand new steering wheel wrapped in leather complete with built-in controls for managing radio, cruise control and phone in total safety; and newly designed seats upholstered in fine leather, complete with practical "active" headrests.

Produced at the Sterling Heights plant in Michigan (USA), in keeping with the stylistic features of the Lancia brand, the glamorous Flavia Cabrio interprets the Chrysler 200 Convertible model being launched on the European market. In Italy Flavia is offered in a single, exclusive version that is "all inclusive". As the name itself intimates, it offers a wealth of standard equipment, from the top quality leather upholstery, electronic stability control (ESC) and traction, latest-generation ABS and four airbags (front multi-stage and side) to the ISOFIX mountings for transporting children in complete safety, the innovative Uconnect® multimedia system complete with satellite navigation system, and the sophisticated "Boston Acoustic Sound System".

The new Flavia is equipped with a 2.4 litre petrol engine combined with a 6-speed automatic transmission that delivers a maximum power of 170 HP at 6000 rpm and a maximum torque of 220 Nm at 4500 rpm.

Flavia completes one of the broadest ranges on the international automotive scene

The Flavia launch completes the Lancia range in an important year, which began with the new 5-door Ypsilon marketing and continued with the debut of the flagship Thema and the best Voyager ever. These latter two cars - together with the brand-new Flavia that, in keeping with the stylistic features of the Lancia brand, interprets the Chrysler 200 Convertible model being launched on the European market - are the best demonstration of how it is possible to join two worlds so geographically distant yet so close in their essence. This perfect alchemy expertly combines typically American dimensions, personality and performance with the interior elegance, comfort and exclusivity of great Lancias.

The result is a new automotive dynasty founded on the will to excel in the future and on the values engraved in its century-old history: design and innovation. Without forgetting the Delta and Musa models that complete one of the widest ranges on the international scene that starts with segment B to reach the Large MPV segment, also including the medium, flagship and convertible segments.